AI-powered consumer insights for global brands.

Our enterprise consumer insights platform makes data analysis easy, whether you’re a brand manager, marketer, executive, product developer, or otherwise.

How can AI-powered insights help me with competitive intelligence?

Better understand target audiences

Explore the competition’s audience segments, find new audience interests, and identify opportunities with data at the post and aggregate levels.

Track purchase intent

Understand when, where, and how consumers speak about purchasing your competitor’s product or category, and track changes over time.

Evaluate campaign impact

Assess whether your competitor’s latest creative generated social buzz, and review which interest segments the campaign resonated with most.

Measure share of voice

Investigate how much of a conversation is dominated by your brand vs. the competition.

Compare brand perception

Monitor how consumers perceive your brand vs. the competition, and what is driving brand perception.

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Don’t take our word for it.

"We think of the Crimson platform as a ‘focus group in the wild’, where we can listen into the organic conversations surrounding a category, start competitive analysis, and dig into what’s driving that conversation. "
- Jacob Harris, Principle at Schireson Associates
"The industry leader for mining meaningful insights… you can actually train the tool to deal with sentiment and conversations in the context of your brand’s conversation in the social space."
Katie , Enterprise Social Monitoring Manager at Walgreens
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"In an agency environment, the pace of work can be very quick, especially when it’s pitch time. This tool enables us to … produce insights which are meaningful and stand out to our clients or potential clients."
Manvir , Social Analyst at Cake Group/HAVAS EHS
"The bar has been raised for social listening tools… ForSight has helped us win multiple clients and justify strategies for others."
Benjamin , Digital Marketing Strategist at MRM Worldwide

or hear more from our clients.

The world’s smartest brands and agencies choose Crimson Hexagon:

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Ready to transform your business?

Get a walkthrough of Crimson Hexagon and learn how consumer insights can help you make better business decisions.