AI-powered consumer insights for global brands.
Our enterprise consumer insights platform makes data analysis easy, whether you’re a brand manager, marketer, executive, product developer, or otherwise.
How can AI-powered insights help me with competitive intelligence?
Better understand target audiences
Explore the competition’s audience segments, find new audience interests, and identify opportunities with data at the post and aggregate levels.
Track purchase intent
Understand when, where, and how consumers speak about purchasing your competitor’s product or category, and track changes over time.
Evaluate campaign impact
Assess whether your competitor’s latest creative generated social buzz, and review which interest segments the campaign resonated with most.
Measure share of voice
Investigate how much of a conversation is dominated by your brand vs. the competition.
Compare brand perception
Monitor how consumers perceive your brand vs. the competition, and what is driving brand perception.