Frequently Asked Questions
Stuck on something, or still wondering how the best social media analytics tool on the market can help your business? Here are some of the most popular questions and answers that we hear on a daily basis. If you need more information, reach out to Crimson directly here.
Since we index and store all of our data, our customers have open and efficient access to our entire historical content library, regardless of search terms or conversation volume. We don’t have any query or mention caps, so you don’t pay extra for analyzing more data. This unlimited access gives you a competitive edge as you look at your online conversations and audiences over time.
Sources include Twitter, Facebook, Instagram, Blogs, Forums, News, Comments, Reviews, Youtube and more. We also have integrations with Spredfast, Domo, Hootsuite, and Birst and our Content Upload API can ingest proprietary sources of unstructured text.
We supply gender, age, ethnicity. These numbers are calculated using a probabilistic approach incorporating various government census data.
Combination of geo-tagged coordinates from mobile devices, and other attributes such as users’ profile/bio information, time zones, languages and content of their tweets can be used to determine the countries, regions and cities from where they have tweeted.
Yes, you can export the metrics and data from each analysis into Excel or image format. Additionally, Workspaces allow you to pull in multiple visuals from a variety of analyses into one comprehensive report, or Excel workbook. Finally, if interested data can be extracted through our Results or Analysis APIs.
Yes, we have several APIs that allow for programmatic data extraction as well as programmatic uploads of additional sources of unstructured data.
Please reach out to firstname.lastname@example.org for more details on pricing options.
Using Crimson Hexagon
We provide an array of support options to help meet the needs of all different types of customers. From quick start, self-directed solutions to our full-service coaching and strategic consulting options, we’ve got you covered. We often receive rave reviews for our Support team! This is in no small part due to our utilization of our Application Support, Customer Success and Professional Services teams. Whatever you need, there is certainly a model to meet your requirements.
Yes, we do have native engagement options within Crimson Hexagon. However, in order to offer a more robust set of engagement tools, we have partnered with two industry-leading engagement platforms, HootSuite and Spredfast.
Yes, within Crimson Hexagon, you can set threshold alerts based on the analyses you have created. These alerts can be sent to you, as well as other members of your team.
We have scheduled system updates at least twice a month. During these updates we address bugs, release new features and improve existing functionality.
One of the unique features of our BrightView algorithm is that it can analyze any language because it looks for patterns and is trained by a human to recognize them. Additionally, our proprietary natural language processing algorithm can analyze 40 languages and our platform fully supports 13 languages.
We provide the largest indexed social media database with over 1 trillion posts, going back to June of 2008.
Yes, we do have a Professional Services team available on a contractual basis for project work and consulting services.
All of our visualizations have export options so that you can put insights from your analyses directly into reports you are working on.
Crimson Hexagon is a leading provider of social media analysis software. Powered by patented technology and an in-house data library of more than 600 billion posts, our platform helps hundreds of brands and agencies answer critical business questions through the insights derived from social data.
Crimson Hexagon is headquartered in the seaport innovation district of Boston, MA, with a European headquarters in the South Bank of London.
In The Library of Babel, Jorge Luis Borges, the poet and essayist, wrote of an infinite expanse of hexagonal rooms filled with books containing every possible arrangement of letters. For every important, beautiful, or useful book in this library there exists endless volumes of gibberish.
The only way to navigate this vast sea of meaningless information is to locate the Crimson Hexagon, the one room that contains a log of every other book in the library – a guide to extracting meaning from all the unstructured information.
Crimson Hexagon has the industry’s largest library of social media data (over one trillion posts and counting) available for analysis. The platform allows you analyze text and images together. Instead of just looking at positive, negative, and neutral sentiment, Crimson includes the ability to surface purchase intent, customer satisfaction, product reviews and more. Our BrightView™ Algorithm can analyze any language with custom analysis categories. Crimson’s HelioSight product makes it easy for anyone in your organization to uncover consumer insights quickly.
Crimson Hexagon is used by major brands and agencies. Clients include leading global organizations such as General Mills, Starbucks, Paramount Pictures, Microsoft, and Twitter, and leading agencies such as Translation, Edelman, and We Are Social. Find us on Twitter @crimsonhexagon.
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