AI-Powered Consumer Insights for Competitive Intelligence
Identify and track competitor perception, audience, and activities
How can I build a data-driven understanding of my organization’s competitive landscape?
By analyzing large-scale consumer conversations, Crimson Hexagon helps you understand your competitive landscape and identify opportunities for growth.
Identify consumer opinions about the strengths and weaknesses of competitive offerings
Understand what’s working and not working for competitors by studying trends in the content they’re sharing (topical and image) and how well it performs.
Understand share of voice across different audience groups and compare to competitors
Measure how well a brand is performing compared to competitors across key metrics such as sentiment and volume, or around custom KPIs that are important to the industry.
Monitor new entrants into the marketplace
Understand what is driving advocacy and detraction for existing competitors within the space, and track movement in the space.