Who should take this course?
This course is designed for new users who want to get up and running in the platform quickly and efficiently and existing users who want to refresh their skills. Any users who are newer to social media analytics or consumer insights who want to learn in a collaborative environment are also welcome.
This instructor-led training will cover:
- Developing a business-driven approach to social media analysis and consumer insights.
- Building out robust keyword structures with Boolean logic.
- Understanding how to use Buzz and Opinion Monitors.
- Auditing your analysis keywords.