How to Find Competitive Insights in Social Media Data
Social posting patterns and consumer conversations can tell you a lot about your competitors....
How to Improve Your Next Marketing Campaign with Image Analysis
Image analytics can help marketers with everything from campaign creative to measurement of performance....
The Market Research Process
Crimson explains how online consumer conversations can fuel the market research process in this blog that features analysis tips....
Why Unsolicited Feedback is Essential for Consumer Insights
Unsolicited feedback allows brands to understand changing consumer preferences and opinions faster and better than ever....
4 Ways Online Consumer Insights Can Boost Your Brand
Crimson discusses four ways online consumer insights can boost your brand in this post, from analyzing competitors to how to leverage image analysis....
How Agencies Can Prove ROI With Social Data
Crimson explains how to prove agency ROI with social data by looking at how a campaign changed brand perception, audience, and purchase intent....
To Understand Consumers, Look at Their Selfies
Crimson shows how to get consumer insights from selfies in this post, explaining how images can help uncover emerging consumer trends....
How Financial Services Brands Can Uncover Consumer Insights
Crimson provides consumer insights for financial services brands, looking at sentiment around banks, credit cards, and major financial milestones....
Beyond Social Listening
Crimson discusses why brands need consumer insights - beyond just using social media data - in this post about the future of online consumer insights....
What is Artificial Intelligence (AI)?
Learn what AI is and how it can be used to help companies extract consumer insights from online and proprietary data in this blog....
AI-Powered Trend Analysis
Learn how AI-powered trend analysis can help you understand emerging consumer preferences, why consumers feel the way they do, and more in this blog....
AI-Powered Campaign Analysis
Understand how AI-powered campaign analysis can give you better insights on what makes a campaign successful (or not) in this blog post....
AI-Powered Competitive Intelligence
Learn how AI-powered competitive intelligence can help your business understand your brand and your competitive set in this blog post....
AI-Powered Brand Analysis
Learn how AI-powered brand analysis can help your business understand brand perception, consumer sentiment, and more in this blog....
AI-Powered Audience Analysis
Learn how AI-powered audience analysis can help your business better target audiences and understand consumer preferences in this blog....
