Online Reaction to New Apple iPhone Announcement Shows Majority of Consumers Wanted a "5" not "4S"

Despite a feature packed new edition of the iPhone, Apple has raised the bar so high for its product unveilings that the new iPhone 4S announced today has been viewed as a disappointment by a significant portion (33%) of online consumers.
It’s also noteworthy that 16% of the online reaction felt that Tim Cook’s inaugural product launch as Apple’s CEO fell a bit flat compared to the dramatic reveals and style perfected by former CEO Steve Jobs. Certainly a tough act to follow.
Crimson Hexagon analyzed 383,331 online mentions (Twitter) from October 4, 2011, finding 285,371 relevant opinions. A summary of the opinion analysis results is provided below.
Screen shot ForSight Analysis of Reaction to iPhone 4S
What do you think about Apple’s iPhone 4S announcement? We’d love to hear your thoughts.
As always, weíll continue analyzing the space for interesting trends. In the meantime, feel free contact us at info@crimsonhexagon.com with questions or to learn how your market, brand or product could benefit from leveraging the Crimson Hexagon ForSight platform for social media monitoring and analysis. Want to see the Crimson Hexagon platform in action? Request a Live Online Demo.

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