Join Us For “Lessons From 2014 Brand Over-Performers” on February 17th at 12pm EST
We are looking forward to hosting the third installment in our “SocialCEOs” series, “Lessons From 2014 Brand Over-Performers” on Tuesday, Feb. 17th at 12pm EST! We will interview Tania Yuki, CEO of Shareablee and thought-leader in social media measurement. Tania will discuss Shareablee’s recent report on the top brands of 2014 by industry, and highlight the winning brand’s best practices.
Did you know that the top 25 brands account for 20% of the social media engagement? Tania will share insights on best practices for increasing engagement from these top brand performers, including:
- Selecting the optimal type of post (photo, video, link etc)
- Use of celebrities
- Choice of channel
- Use of contests and special offers
Winners by platform include:
- Facebook – Men’s Humor
- Twitter – The Bleacher Report
- Instagram – National Geographic
We will also cover winners by industry vertical. Starbucks ranks in the most socially engaged for both restaurant and beverage industries; Aeropostale and UO for Apparel and Retail; and Fox News ranks first for TV Networks. For Sports, the top three are the NBA, NFL and Major League baseball.
Crimson Hexagon’s monthly Social CEOs Talk Social webinar is hosted by CEO Stephanie Newby. The series aims to be informative, interactive and fun, and features CEOs who are thought leaders in social media.