Social Media Analytics Glossary

Crimson maintains this social media analytics glossary to help keep you updated with definitions of the latest terms used in social media analytics....

It’s Easy Drinking Green

Crimson analyzes what people are saying about match green tea on social, to better understand the tea beverage's trend over time....

The Brand’s Guide to Instagram

Crimson discusses Instagram analytics in this blog, specifically the ways image analytics can help brands get the most value from Instagram....

Social Never Sleeps

In this blog we explain what exactly agile marketing is and why you should try it, highlighting the role that social data can play....

Implicit vs. Explicit Visual Mentions

Learn how image recognition and image analysis can provide a better way to understand markets & uncover insights in this blog on implicit vs. explicit mentions....

The Social Kitchen

We explain how restaurants are using social analytics to design their menus in this blog post, featuring a case story from Moe's....

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