Social data you can work with.
Crimson Hexagon’s social media analytics platform helps the world’s smartest brands uncover insights from social data to drive strategy.
Understand your audience
Uncover new insights about your target audience. Understand how consumers feel about your brand by tracking the nuances of emotion and sentiment in social conversation about your products and services.
Crimson Hexagon’s enterprise social analytics platform makes it easy to identify what motivates your customers and track the trends that impact your brand, products, and marketplace.
Identify growth opportunities
Get deep consumer insights to make data-driven strategy decisions. Analyze the conversation about your industry over time to discover new trends and growth opportunities. Beat your competitors to the punch with perfectly timed products and campaigns.
Crimson Hexagon gives you the tools and information you need to understand your market and capitalize on new opportunities.
Improve campaign strategy
Develop the perfect campaign with data-driven consumer insights. Target custom audience segments, identify influencers, and track success in real-time.
Crimson Hexagon gives you the tools to understand your target audience on a deeper level and create more impactful campaigns. Determine what’s working and what isn’t, so you can make the right adjustments to boost campaign performance.