Events
June 14, 2010TWTRCON NY 2010 – Crimson Hexagon live: “The Real-time Toolbox”
Melyssa Plunkett-Gomez, Crimson Hexagon’s VP of Sales and Business Development, will speak as part of TWTRCON’s Panel Discussion: “The Real-Time Toolbox: What’s Next?” What are the essential real-time business applications and tools and what’s coming next from the real-time ecosystem?
May 13, 2009ANA Brand Innovation Conference
2009 ANA Brand Conference: Igniting a Brand Movement
How are some brands able to spark an emotional connection with their consumers that will generate a level of fervor and advocacy for the brand? A brand movement is defined by the brand’s personality and set of values, and provides a rallying cry for the consumers who actively express their affinity for the brand.
April 28, 2009Inbound Marketing Summit :: San Francisco
The New Marketing Summit is where the online marketing community gathers to solve today’s marketing and business communications challenges. Your event features the brightest minds in the business, including world-renowned authors and practitioners, as well as leaders from some of the companies already using the new tools and strategies.
March 30, 2009Advertising Research Foundation: Re:think 2009
**Crimson Hexagon Will Be Attending**
No one can predict the future, but preparation is everything. Re:think 2009, The ARF 55th Annual Convention + Expo, is the place where needs meet solutions. Where forward-thinking companies are gathering for three seminal days on three transformative issues essential to the systemic change advertisers, agencies, media and research companies must make now.
March 24, 2009, 8:00 A.M. - 10:00 A.M.MITX Marketing Technology Series: Measurement 2.0 – How to Tell the Full Digital Story
Defining the new (and changing) measurement paradigm.
In a year where measurable results are more important than ever, a universal approach is needed that incorporates all mediums and all components of the full digital picture. Of particular interest is how marketers are performing analysis of their conversion or attribution model past the traditional methodology, where credit goes to the tactic which drove the last click.
March 13, 2009SXSW
The SXSW Interactive Festival features five days of exciting panel content and amazing parties. Attracting digital creatives as well as visionary technology entrepreneurs, the event celebrates the best minds and the brightest personalities of emerging technology. Whether you are a hard-core geek, a dedicated content creator, a new media entrepreneur, or just someone who likes being around an extremely creative community, SXSW Interactive is for you!
March 12, 2009, 11:30 A.M.DM2 DIGIDAY: SOCIAL
When Social Media & Marketing Mix:
Publishers, Agency Executives and Brand Marketers are set to come together and discuss one of the hottest markets in digital content and advertising: Social Media and Marketing. DM2’s Digiday: Social gives media leaders a chance to converge and discuss the high level strategies and the future of social media, marketing, and technology innovations.
February 12, 2009Social Media Breakfast :: NYC
Please join Crimson Hexagon for the upcoming Social Media Breakfast NYC on the topic Branding: Building, Managing and Thriving Online. Register online here.
January 27, 2009ARF Industry Leader Forum: Transform Your Research by Listening
On October 29th, over 200 research and marketing leaders assembled in New York and the way they thought about research was transformed. This sold-out event illustrated the industry opportunities as listening redefines the future of research.
January 26, 2009OMMA Social
OMMA Social is designed to guide marketing and media professionals through the terrain of social media. This one-day conference will address social marketing challenges and provide insights into how to make social networking work for companies now, and in the future.
January 14, 2009Real-Time Communications Conferences & Roundtables
The world is changing fast. The economy, political landscape, and global events dynamically affect our businesses. Organizations don’t have the luxury of reacting and responding over long periods of time. Consumers are empowered by embracing social media tools over the internet. Twittering moms recently caused Johnson & Johnson to remove an advertisement and issue an apology within hours. Today, valuable brands need to know and respond, real-time, to what is being said about them. Marketing and communications leaders need to understand what strategies and tools are available for them to embrace their consumers. This event will gather the best and brightest minds to explore how the communications industry is becoming more and more real-time.
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January 7, 2009Social Media Jungle
The Social Media Jungle at the 2009 International CES brings to light how the advent of social media is changing the way we work and live. Sessions include state-of-the-industry updates and a candid look at how social media disrupts the workplace by empowering companies to lower burn rates. Plus, learn how companies can motivate consumers through social media to drive product sales without increasing costs.
December 9, 2008, 6:30 pmWeb Innovators Group
Crimson Hexagon was chosen as one of three “main dish” offerings presenting new web-based technologies at Web Innovators Group. Free registration is now available online.
November 19-21, 2008Crimson Hexagon Presenting at it Conference
The it conference was designed for entrepreneurs by entrepreneurs who understand the value of extraordinary relationships. it connects entrepreneurs to investors, industry leaders, advisors, service providers, and every other player in the game.
November 19, 2008, 6:00 pmMITX Awards
The MITX Awards is the largest and most prestigious awards competition in the country for interactive and web innovations and celebrates the best creative and technological accomplishments emerging from New England.
November 11, 2008CMO Club dinner
Next April marks the tenth anniversary of the publication of the Cluetrain Manifesto, a book that presaged the shift from message command-and-control to marketing-as-conversation. Today, it’s widely accepted that there is a need for corporations to listen, understand, and participate in the online dialogue. User Generated Content — UGC for short — is part of the furniture, and the relevant questions are less whether and more how and where to engage. The how is especially important: large and small brands alike need smart and safe strategies for engagement to avoid costly missteps.
November 5-7, 2008Web 2.0 Summit
Attending
The Summit is known for its interactive format, encouraging audience interaction and participation. Through incisive plenary sessions, cut-through-the-hype onstage conversations, rapid-fire “high order bits” and “show me” presentations and in-depth workshops, visionaries and executives from Internet businesses will present their unique perspective on the Web’s future-in-flux.
November 3-6, 2008ad:tech
Attending
As the digitization of media continually redefines the business of marketing, it is ad:tech’s mission to provide brand advertisers, agencies, portals, online publishers and technology providers an unparalleled forum – one that supports the exchange of ideas, experiences, new practices, emerging models and expert opinion.
November 1, 2008, 9:00 amBU School of Management: Empower
Candace Fleming joins other top women business leaders from a variety of industries to discuss their journeys to the C-suite.
This event at the Boston University School of Management offers attendees the opportunity to questions and learn about the companies and industries they work in. This will be a great opportunity to meet and network with senior executives from well-known companies in an intimate and interactive environment.
October 29, 2008Transforming Research. Are you Listening?
Attending
Tap into the flow of consumer conversations and behavior. Hear how it is changing existing approaches to research. Learn how to impact your marketing and research.
October 28-29, 2008Forrester Consumer Forum
Attending
meet us there, or join Forrester’s LinkedIn group for registered attendees.
The Internet and mobile technology have changed consumer behavior. Reaching consumers in the right channel at the right time is more complex than ever, especially as the influence of consumers’ networks and communities increases, and the challenges will only grow in the next 20 years.
October 16, 2008, 8:00amSocial Media Breakfast :: Boston
Attending
Starting Social Media and Community-Building Programs with a Reluctant Executive
SMB9 will feature three, eight-minute presentations on getting executive support for engaging in social media communities – tales from the enterprise trenches.
October 14-15, 2008, 3:00pmCandace Fleming at New Marketing Summit
Speaking
One of the hottest spaces in social media and its impact on marketing was invented by your grandmother. You’ve heard the old expression, “You have two ears and one mouth, and you should use them in that proportion?” Welcome to the world of social media monitoring.