The End of Black Friday?

Although it can trace its origins in some form back more than seven decades, Black Friday didn’t really become the “Super Bowl of shopping”...

How Ipsy Beat BirchBox

At some point last year, ipsy did the unthinkable: it surpassed BirchBox’s subscriber count. On its face, this reads like a classic David v....

The Evolution of eCommerce

Introduced in the 1970’s as a more effective and cost-efficient solution than brick-and-mortar stores, eCommerce hasn’t stopped growing. Due to...

The Emmy’s Highlight Reel

What Can We Learn By Analyzing the Emmy Audience? Cord-cutting has disrupted the way we view television. There are few shows we need to watch live...

';
';