About Us

Crimson Hexagon — founded in 2007 and based in Cambridge, Massachusetts — is the leading provider of social media monitoring and analysis to global brands, agencies, media firms and their partners.

By leveraging the Crimson Hexagon platform, customers can easily uncover consumer opinions and insights about their company, products, industry, competitors and more. They can then use that information to make meaningful business decisions.

Powered by patent-pending technology developed at Harvard University’s Institute for Quantitative Social Science, the Crimson Hexagon Opinion Analysis Platform overcomes the limits of traditional market research by delivering an immediate view of how engaged online consumers truly think and feel about a brand or issue.