Join us August 1, 2012 at 1:00 PM (EST) for a Webinar with Special Guest Zach Hofer-Shall from Forrester Research
Even the most reluctant CEOs and executives would, at this point, admit social media is now a requisite condition of doing business. The Social Media Examiner’s 2012 Industry Report emphasizes this by stating that an overwhelming majority (94%) of businesses are employing social media for marketing purposes. The evolution in social media requires more than participation. Today’s market demands brands understand their consumer’s collective voice. Marketing and business executives are realizing social intelligence is becoming a vital component of business strategy. Social media big data analysis into the opinions and actions of a brand’s customers helps executives formulate million-dollar business decisions that move their brand(s) forward.
Crimson Hexagon has partnered with Forrester Research for an upcoming webinar to help you assess and set benchmarks for your company’s social intelligence strategy. Guest speaker and Forrester Research Analyst Zach Hofer-Shall will join Crimson Hexagon’s Vice President of Marketing Wayne St. Amand to answer the questions facing your businesses.
This webinar will answer:
- What is the difference between social media monitoring, social listening and social intelligence?
- Where does your company stack up against competitors in your current strategy?
- What are the best practices for evolving your corporate social media maturity?
- How can you leverage big data analytics to better understand your market and customer?
Social media analysis and social intelligence are becoming increasingly vital to the success of your business and marketing strategies. Make plans to join us at 1:00 pm EDT on August 1, 2012 for this informative webinar. Space is limited so reserve your place today.