Seesmic's New Look A Crowd Pleaser
Being a little Twitter obsessed here, we couldn’t help but notice that Seesmic released the brand-new Seesmic Look yesterday. Touted as featuring extensive upgrades to the UI, the product is aimed at making social media adoption easier for consumers. As founder Loic Le Meur put it, “We were challenged to reach out to an untapped market – a mainstream audience not familiar with Twitter – [...] (think “Mom” or “Dad”), that heard of Twitter but were never interested, or never had the opportunity to have a positive and friendly experience.”
So how’d they do? We went to Twitter to find out.

VoxTrot Opinion Breakdown of Twitter Conversation
Overall reaction was fairly positive, with about 60% of Tweets praising the design, although a small portion of these (9% of total) felt that the product still lacked key functionality. This mirrored about the feelings of about another quarter of Tweeters who were generally unimpressed or were sticking with arch-rival Tweetdeck. Some users didn’t have a choice in staying put; Seesmic Look isn’t available on Macs, as about 11% of the conversation pointed out.
Seesmic’s done a great job with the release and we’re looking forward to Tweetdeck’s response over the next few months. In the meantime, we’re battening down the social media hatches for Apple’s tablet mystery product reveal next week.
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