• Social Media Intelligence With a Higher I.Q.

    Business Intelligence from Big Data & Social Media

    Not all social media analysis platforms are created equal. Ours is smarter, more insightful and uses patented technology invented at Harvard University. Claims are one thing, but the best way to understand (and fall in love with) the Crimson Hexagon platform is to see it in action. We encourage you to explore the ways Crimson Hexagon delivers business intelligence from Big Data sources such as social media and more. You'll want to visit often to get to know more about what consumers are saying, why they're saying it and how you can use those insights to drive business success.

  • Facebook IPO Launch Hot Topic in Conversations

    The Facebook IPO is undoubtedly the hot topic of the week. Our quantitative analysis of 180,000+ opinions reveals that 32% of the conversation is investor-related; specifically, 11% of conversation consists of users questioning and debating Facebook’s prospects of profitability, particularly in light of the poor post-IPO performance of numerous other large-scale IPOs. Discussion surrounding recent developments and shifts in Facebook’s strategy, including the acquisition of Instagram, forms 8% of the conversation. 15% focuses on privacy concerns; an additional 10% focuses on Mark Zuckerburg. Click through to our blog for our detailed analysis. MORE

  • Social Intelligence: How “May Day” Occupied Social Media Channels

    Crimson Hexagon gathered social intelligence to reveal online conversations in the latest chapter in the Occupy Movement that unfolded on May 1st. Organizers partnered with Labor Unions and Immigration Rights Activists around the globe; the resulting conversation was 27% supportive. MORE

  • Webinar: Becoming a Social Media Measurement Organization

    Webinar: Becoming a Social Media Measurement Organization

    Join us on Thursday, June 7th at 1:00 pm EDT (10:00 am PDT) for an informative webinar featuring Susan Etlinger, analyst for Altimeter Group, and Wayne St. Amand, vice president of marketing at Crimson Hexagon. This webinar will focus on the organizational impacts, challenges and opportunities of social media measurement. We'll discuss how social media -- and social media measurement and analysis -- can break down organizational silos and affect everything from product innovation and job descriptions to security policy to corporate culture. MORE

  • About Crimson Hexagon

The Science

At Crimson Hexagon, we don’t use the word “science” lightly. After all, the algorithm at the core of our system was created at Harvard University's Institute for Quantitative Social Science. MORE

The Science

The Proof

The best people to tell the Crimson Hexagon story are the customers using our technology every day to bring more and more success to their brands and businesses. MORE


Our Customers

News

While we are in the business of helping you know what consumers are saying about you and your world, we also like to keep you up-to-date on what’s being said about us. MORE